In the year 2020, a spontaneous and exciting idea set the wheels in motion for my personal branding journey. What initially emerged as a spark remained virtually unchanged until 2022, a period when I dabbled in motion graphics, all while adhering to the clean and simple design that had become its hallmark. However, it was the milestone of graduating in May 2023 that ignited a profound transformation in my artistic expression.
As I stepped into this new chapter of my life, a fresh perspective emerged. Hexagons, meticulously chosen to embody balance, harmony, and the feminine energy, emerged as the emblematic motif representing my photography venture. These hexagons elegantly encapsulate the essence of my lens, symbolized through the interlocking triangles within. The choice to nest one triangle within the other serves to focus on the visual narrative of my camera lens capturing the ordinary, yet extraordinary, moments of life.
The subtle rounding of edges imparts a sense of approachability and trustworthiness, inviting viewers to engage with the imagery on a personal level. A playful and feminine color palette further extends the invitation, encouraging collaboration in the realms of design, photography, and the visual arts.
This brand, while ever-evolving like the artist behind it, remains rooted in the core of who I am. A testament to my growth, it's an authentic representation of the evolving IK personality, inviting you to join me on this visual expedition where design, photography, and creativity intertwine seamlessly.